Hey hey I wanna be a rock star…
…or, at least I thought so until I saw who else wants to. Thanks DfS you’ve destroyed my dream.
The world was a happy place when ads for sofa sales showed beautiful people relaxing on beautiful sofas. You could dream about double the discount and enjoy the view at the same time.
I can understand a company wanting to stand out a bit, but the unholy marriage of ‘normal’ people and Nickelback is a step waaaay too far.
If you’ve not seen the ad then damn well stay in until you do – if only for the sake of your sofa. After seeing how other sofas get humiliated in front of millions you’ll promise never to soil it again.
Lets deal with Nickleback first shall we? I first thought it was a cheap tune knocked together for the ad. But no, proper song, probably sold millions.
These aspirational chaps want a tub that fits 10+1, and a bathroom they can play baseball in. Hmmm, I guess they just want to play with each others’ bats and balls.
I’d like to say I’m being harsh and the song is a critique of rockstar lifestyle, because if they’ve stooped so low as to sell their song to DfS they can’t be doing well at all. But given the quality of actors on the ad, I’m guessing all the money went on buying the song and that Nickleback do now live the life they sing about.
As for the everyday stars of the ad, I do feel a bit sorry for them. They’re the modern day dancing bears – forced to perform something unnatural. There’s a reason rock gigs are one big mosh pit.
So prepare to cringe as you see a reluctant older woman shaking her (leopard-skin covered) hips, or the bra-less wonder jumping up and down so as to distract you from recognising her in the street.
Worst of all is the middle aged guy doing air guitar. Just as air guitar was having its moment of respectability (world championships/Guitar Hero), this chap has come along and broken all the imaginary strings. I feel sorry for his kids. Actually, hold on. Dear god, I hope he hasn’t reproduced!
I’m left with a dilemma – it’s so so bad that it demands watching but it’s so so bad that it makes me angry and should be taken off the TV to protect my dickey heart.
